Positano ★★★

The chic, postcard-pretty resort village of the Amalfi Coast

This is the Amalfi Coast town that's on all the postcards and guidebook covers, a jumble of white and pastel houses stacked vertiginously up the hillsides and strung with flowering vines.

Postiano: An original Jet Set playground

Trendy Positano is a fishing village–turned–tony resort whose fine beaches continue to serve the Jet Set as a place to relax and be seen.

Everyone from Picasso and Stravinsky to John Steinbeck, Liz Taylor, and Sir Laurence Olivier have vacationed here, and director Franco Zeffirelli is among the many notables to keep a summer villa in town.

Rudolf Nureyev even bought the Li Galli islets you'll see offshore on your way into town (once thought to be the home of Homer's Sirens).

Positano's popularity among trend setters has meant it's seen several fashions introduced to the world, including the bikini (in 1959).

And Positano remains fashionable. As I was updating this section in 2015, the internet was awash with papparazzi pics of a bikini-clad Gwyneth Paltrow vacationing in Positano with her new beau.

Positano: A vertical town

Paul Klee once described Positano as "the only town in the world conceived on a vertical, rather than a horizontal axis."

This is a town of steep outdoor staircases rather than roads, which may be why so many visitors stick to the hotels and restaurants right at the beach level.

It's a little-known fact, however, that the Positanesi themselves often complain of leg cramps when they travel to other towns—their muscles aren't used to walking on flat surfaces.

Positano is really two villages: "Downtown" Positano is the part that's on every postcard of the Amalfi Coast, a tumble of colorful cube houses and hotels rising up the steep hill above main Spiaggia Grande beach; Fornillo is Positano's quieter fishing village, a stack of white houses along a steep valley above a pebble beach that lies just around the headland to the west (there's a path).

Positano trip planner

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Tips

Is Postiano too pricey?

The prices in Positano are as steep as the terrain, with wallet-straining rates on everything from pizza and hotels to the colorful summery clothing sold in the boutiques at Positano's center.

But with a bit of creative financing you can still sample of the indulgent good life in Positano on a budget.

How long does Positano take?

There's nothing to see in Positano other than its pretty ol' self, and nothing to do but hang out and just 'be' in Positano, hoping to catch sight of a celebrity. In other word, unless you're staying the night here, you needn't really get off the bus—though you could hop off, stroll around to snap a few photographs, and catch the next one an hour or two later.

Positano has two main bus stops

For most of the downtown hotels, get off at the second bus stop, "Sponda," at the center of town.

The exception (at least among those listed on this site) is the Hotel Casa Albertina, for which it's better to get off at the first stop.

If your hotel is in the Fornillo neighborhood, get off at the first stop and wait at the stop for the Positano minibus (ask "per Fornillo?" as you board to make sure it's the right bus—and to signal the driver that you're a tourist and he'll need to tell you when to get off).

Useful Italian phrases

Useful Italian for rail travel

English (inglese) Italian (italiano)  Pro-nun-cee-YAY-shun
Where is? Dov'é doh-VAY
...train station la ferroviaria [or] la stazione lah fair-o-vee-YAR-ree-yah [or] lah stat-zee-YO-nay
ticket un biglietto oon beel-YET-toh
first class prima classe PREE-mah CLAH-say
second class seconda classe say-CONE-dah CLAH-say
one way solo andata SO-low ahn-DAHT-tah
round trip (return) andata e ritorno ahn-DAH-tah ay ree-TOUR-noh
Just the supplement Soltanto il supplemento soul-TAHN-toh eel sou-play-MEN-toh
Just a seat reservation Soltanto una prenotazione soal-TAHN-toh oo-nah pray-no-tah-tsee-YOH-nay
I have a Eurailpass Ho il Eurailpass oh eel YOO-rail-pahs
sleeping couchette una cucetta oo-nah koo-CHET-tah
berth in a sleeping car un posto nel vagone letto oon POH-sto nell vah-GOAN-nay LET-toh
track binario been-AR-ree-yoh
train treno TRE-no
car (carriage) carozza ka-RO-tza
seat posto PO-sto
departures partenze par-TEN-zay
arrivals arrivi ah-REE-vee
information informazione in-for-ma-tzee-OH-nay
left luggage deposito bagagli day-PO-zee-toh ba-GAHL-yee
     
punch your ticket timbrare il biglietto teem-BRA-ray eel beel-YET-toh
Is this the right platform for the Rome train? E questo il binario per il treno à Roma? ay KWAY-sto eel been-AR-ree-yo pair eel TRE-no ah RO-ma? 
delayed in retardo een ree-TAR-do
strike sciopero SHO-pair-oh
     
Mon-Sat Feriali fair-ee-YAHL-ee
Sun & holidays Festivi feh-STEE-vee
Daily Giornaliere joor-nahl-ee-YAIR-eh
City / Train station names
English (inglese) Italian (italiano) Main station
Rome Roma Termini
Florence Firenze Santa Maria Novella
Venice Venezia Santa Lucia
Milan Milano Centrale
Genoa Genova Porta Principe
Naples Napoli Centrale
Leghorn Livorno Centrale
Turin Torino Porta Nuova

Useful Italian for air travel

English (inglese) Italian  (italiano)   Pro-nun-cee-YAY-shun
Where is... Dov'é doh-VAY
the airport l'aeroporto LAHW-ro-port-oh
the airplane l'aereo LAIR-reh-oh
terminal terminal TEAR-me-nahl
flight volo VOH-lo
gate uscita d'imbarco oo-SHEE-tah deem-BARK-oh
to the right à destra ah DEH-strah
to the left à sinistra ah see-NEEST-trah
straight ahead avanti [or] diritto ah-VAHN-tee [or] dee-REE-toh
keep going straight sempre diritto SEM-pray dee-REE-toh
departures partenze par-TEN-zay
arrivals arrivi ah-REE-vee
delayed in ritardo een ree-TAR-doh
on time in orario een oh-RAH-ree-yo
early in avanti een ah-VAHN-tee
boarding imbarco eem-BARK-o
connecting flight la coincidenza la ko-een-chee-DEN-za
check-in accettazione ah-chet-ta-zee-YO-nee
immigration controllo passaporti cone-TRO-lo pah-sa-POR-tee
security check controllo di sicurezza kohn-TRO-lo dee see-kur-AY-tzah
customs dogana do-GA-na
shuttle la navetta lah na-VET-tah
boarding pass carta d'imbarco kart-ta deem-BARK-o
baggage claim ritiro bagagli ree-TEER-oh bah-GA-lyee
carry-on luggage bagaglio à mano bah-GA-lyo ah MA_no
checked luggage bagalio bah-GA-lyo

Useful Italian for car travel

English (inglese) Italian  (italiano)  Pro-nun-cee-YAY-shun
car automobile ow-toh-MO-bee-lay
scooter/motorboke un motorino oon mo-tair-EE-no
gas station stazione di servizio stah-zee-YO-nay dee sair-VEE-tzee-yo
gas benzina ben-ZEE-nah
diesel gasolio [or] diesel gah-ZOH-lee-oh [or] DEE-zell
Fill it up, please al pieno, per favore ahl pee-YAY-noh, pair fa-VOHR-ray
Where is... Dov'é doh-VAY
...the highway l'autostrada lout-oh-STRA-dah
...the state highway la statale [written "SS"] lah sta-TAHL-eh
...the road for Rome la strada per Roma lah STRA-dah pair RO-mah
to the right à destra ah DEH-strah
to the left à sinistra ah see-NEEST-trah
straight ahead avanti [or] diritto ah-VAHN-tee [or] dee-REE-toh
keep going straight sempre diritto SEM-pray dee-REE-toh
to cross attraversare ah-tra-vair-SAR-ay
toll pedaggio peh-DA-jo
parking parcheggio par-KEH-jo
road map carta stradale kar-ta stra-DA-lay
where can I pay the fine? dove posso pagare la multa DOH-veh Po-so pag-GAR-ray la MOOL-tah


Typical road signs / terms » more

English (anglais) French (français) 
Stop Stop
Exit  Uscita
Staffic light Semaforo
One-way Senso unico
Dead-end Strada senza uscita
Parking prohibited No parcheggio or parcheggio proibito
Pedestrian zone Area pedonale
Limited Traffic Zone (you pay to drive in) ZTL or Zona Traffico Limitato

Basic phrases in Italian

English (inglese) Italian (italiano) pro-nun-see-YAY-shun
thank you grazie GRAT-tzee-yay
please per favore pair fa-VOHR-ray
yes si see
no no no
Do you speak English? Parla Inglese? PAR-la een-GLAY-zay
I don't understand Non capisco non ka-PEESK-koh
I'm sorry Mi dispiace mee dees-pee-YAT-chay
How much is it? Quanto costa? KWAN-toh COST-ah
That's too much É troppo ay TROH-po
     
Good day Buon giorno bwohn JOUR-noh
Good evening Buona sera BWOH-nah SAIR-rah
Good night Buona notte BWOH-nah NOTE-tay
Goodbye Arrivederci ah-ree-vah-DAIR-chee
Excuse me (to get attention) Scusi SKOO-zee
Excuse me (to get past someone) Permesso pair-MEH-so
     
Where is? Dov'é doh-VAY
...the bathroom il bagno eel BHAN-yoh
...train station la ferroviaria lah fair-o-vee-YAR-ree-yah
to the right à destra ah DEH-strah
to the left à sinistra ah see-NEEST-trah
straight ahead avanti [or] diritto ah-VAHN-tee [or] dee-REE-toh
information informazione in-for-ma-tzee-OH-nay

Days, months, and other calendar items in Italian

English (inglese) Italian (italiano) Pro-nun-cee-YAY-shun
When is it open? Quando é aperto? KWAN-doh ay ah-PAIR-toh
When does it close? Quando si chiude? KWAN-doh see key-YOU-day
At what time... a che ora a kay O-rah
     
Yesterday ieri ee-YAIR-ee
Today oggi OH-jee
Tomorrow domani doh-MAHN-nee
Day after tomorrow dopo domani DOH-poh doh-MAHN-nee
     
a day un giorno oon je-YOR-no
Monday Lunedí loo-nay-DEE
Tuesday Martedí mar-tay-DEE
Wednesday Mercoledí mair-coh-lay-DEE
Thursday Giovedí jo-vay-DEE
Friday Venerdí ven-nair-DEE
Saturday Sabato SAH-baa-toh
Sunday Domenica doh-MEN-nee-ka
     
Mon-Sat Feriali fair-ee-YAHL-ee
Sun & holidays Festivi feh-STEE-vee
Daily Giornaliere joor-nahl-ee-YAIR-eh
     
a month una mese oon-ah MAY-zay
January gennaio jen-NAI-yo
February febbraio feh-BRI-yo
March marzo MAR-tzoh
April aprile ah-PREEL-ay
May maggio MAH-jee-oh
June giugno JEW-nyoh
July luglio LOO-lyoh
August agosto ah-GO-sto
September settembre set-TEM-bray
October ottobre oh-TOE-bray
November novembre no-VEM-bray
December dicembre de-CHEM-bray

Numbers in Italian

English (inglese) Italian (italiano) Pro-nun-cee-YAY-shun
1 uno OO-no
2 due DOO-way
3 tre tray
4 quattro KWAH-troh
5 cinque CHEEN-kway
6 sei say
7 sette SET-tay
8 otto OH-toh
9 nove NO-vay
10 dieci dee-YAY-chee
11 undici OON-dee-chee
12 dodici DOH-dee-chee
13 tredici TRAY-dee-chee
14 quattordici kwa-TOR-dee-chee
15 quindici KWEEN-dee-chee
16 sedici SAY-dee-chee
17 diciasette dee-chee-ya-SET-tay
18 diciotto dee-CHO-toh
19 diciannove dee-chee-ya-NO-vay
20 venti VENT-tee
21* vent'uno* vent-OO-no
22* venti due* VENT-tee DOO-way
23* venti tre* VENT-tee TRAY
30 trenta TRAYN-tah
40 quaranta kwa-RAHN-tah
50 cinquanta cheen-KWAN-tah
60 sessanta say-SAHN-tah
70 settanta seh-TAHN-tah
80 ottanta oh-TAHN-tah
90 novanta no-VAHN-tah
100 cento CHEN-toh
1,000 mille MEEL-lay
5,000 cinque milla CHEEN-kway MEEL-lah
10,000 dieci milla dee-YAY-chee MEEL-lah


* You can use this formula for all Italian ten-place numbers—so 31 is trent'uno, 32 is trenta due, 33 is trenta tre, etc. Note that—like uno (one), otto (eight) also starts with a vowel—all "-8" numbers are also abbreviated (vent'otto, trent'otto, etc.).